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The visual appearance of the Web sites is difficult to be current in the long term. At some point, the design starts to look outdated and not compliant with the current needs.
Quality and professional redesign would help to freshen the appearance of your site, while presenting your marketing message in a new way.
There are many reasons and situations that make redesign needed. Here are some classic examples:
- your site looks old-fashioned against the competition
- you offer new products and / or services
- the most frequently requested information is hardly accessible for the consumer
- the graphic techniques used do not adequately focus on the content
- the visual appearance does not match the target user audience
Importance of design
Design is essential for the usability of the website. When it is consistent with the nature of the presented content, target group and the identity of the business, the result is a professional product which provides a positive user experience.
Graphic arrangement is one of the factors leading consumers to revisit a website. Using visual techniques certain sections could stand out against other content.